Preparing for a shoot day Most of what a filming day for a deep tech company should be decided in the weeks leading up to it, and should be given almost more attention than the filming itself. The way to prepare…
How to get the most from a deep tech video shoot
Filming in Deep Tech – It’s all about the planning A filming day at a deep tech company is expensive to set up and cheap to extend. The crew is booked, the lab is dressed, the lighting is up, so the…
Belief or evidence: matching your story to the capital you are raising
Early capital buys a mission. Later capital buys proof somebody will pay. The assets that serve one do not serve the other. How to tell which you need.
Video for deep tech: the complete guide
What deep tech companies should film and why: hero films, audience cutdowns, founder interviews, how a shoot day runs, what drives the cost and where the footage earns its keep.